I create clear, compelling content for the adventure travel and outdoor sectors. With over a decade of experience and bylines in BBC Travel, Sidetracked Magazine, ExplorersWeb, History Today, and more, you can count on me to deliver high-quality, trustworthy content that engages your audience.
I offer bespoke Content Marketing Retainers designed to meet the needs of companies and organisations of any size. To give you an idea, two 1,500-word articles and two social media posts, with a three-month minimum term, starts from £300 per month. A retainer takes the hassle out of commissioning individual pieces, keeping your content consistent and your publishing schedule on track.
Whatever you’re after, I’ll help you design a retainer plan that fits your goals, whether that’s growing organic traffic, engaging your community, or showcasing expertise. Email me at info@matthewtraver.com to discuss.
What's included?
Whichever retainer you choose, every piece of content comes with the same level of care, attention to detail, and industry expertise:
• Search engine optimised (SEO) with keywords.
• Professionally written and 100% unique.
• Fully edited and spell-checked for accuracy and readability.
• Research on your target customers, business, brand, products, and services.
• Communication and collaboration via e-mail or your preferred platform.
• Review of your briefing notes and style guides—with templates and suggestions available if needed.
• One free amendment per piece.
• 10+ years of industry experience in the adventure travel, camping and outdoor sectors.
• Additional insight and context using statistics, quotes, and internal/external links.
• One royalty-free image per piece, sourced from Unsplash, Pexels, Pixabay, or your own archive.
Additional Services Available in Your Retainer
Beyond articles and social posts, I also offer tailored content services that help travel and outdoor brands engage their audiences, build authority, and inspire adventure. These can be built into any retainer or commissioned separately:
• Newsletters & Email Campaigns – regular updates to keep your audience engaged and returning.
• Destination & Itinerary Content – clear, inspiring itineraries or travel guides tailored to your target travellers.
• White Papers & Reports – research-driven, authoritative pieces that showcase expertise and industry leadership.
• Case Studies & Success Stories – demonstrate real-world results and build trust with prospective clients or travellers.
• Website & Landing Page Copy – SEO-friendly, persuasive content to support bookings, memberships, or product launches.
• Content Audits & Strategy Support – review of existing content, keyword mapping, and recommendations for growth.
• Press Releases & Media Pitches – crafted announcements and story angles for outdoor/adventure media.
• Product Descriptions & Gear Content – clear, trustworthy copy for outdoor equipment, rentals, or tours.
• Content Repurposing – transforming blog posts into short-form formats such as captions, carousels, or Threads.
• Social Media Copywriting – writing original, platform-specific captions and short-form content to complement your publishing strategy.
• Reels Generation – producing short, impactful Reels using your supplied assets, tailored to adventure travel and outdoor audiences to increase reach and engagement.
Interested?
Send me an email (info@matthewtraver.com) outlining the type of content you’re looking for and your marketing objectives. If possible, include any relevant timelines, the volume or frequency of content you have in mind, and links to your existing website or materials. I’ll get back to you with ideas and next steps.